iOS · NEXILEAP PRIVATE LIMITED

Facemoji AI Emoji Keyboard

Developer URL: https://facemojikeyboard.com
app-ads.txt: https://facemojikeyboard.com/app-ads.txt · 200
Checked: Oct 7, 2026

59/100

410 lines · 296 verified against sellers.json

Findings

Each finding lists the exact lines involved. Findings are automated observations of public files as of Oct 7, 2026. They describe file contents, not the intent or conduct of any company.

warning

DIRECT lines inconsistent with public data

9 −18 pts

The ads.txt specification defines DIRECT as an account the publisher directly controls. For these lines, either the ad system's own sellers.json lists the account as INTERMEDIARY, or the same account is marked DIRECT in the files of 3 or more unrelated companies. Either way, the public data does not support the DIRECT label. Buyers that use DIRECT labels in supply-path decisions may treat these lines differently.

How to fixUse DIRECT only for accounts your company controls. Confirm with each partner whether the account is yours; if it isn't, the specification calls for RESELLER.

Evidence (9)

line 12     smaato.com, 1100004890, DIRECT, 07bcf65f187117b4
             → observed: the same account is marked DIRECT by 165 different companies  name in sellers.json: Smaato Managed  domain in sellers.json: smaato.com
line 44     mars.media, 107876, DIRECT, 8624339f102fb076
             → observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 47 different companies  name in sellers.json: Smaato Inc.  domain in sellers.json: smaato.com
line 75     dobyai.com, 36688, DIRECT
             → observed: the same account is marked DIRECT by 14 different companies
line 76     rixengine.com, 36054, DIRECT
             → observed: the same account is marked DIRECT by 14 different companies  name in sellers.json: SayGames Ltd  domain in sellers.json: say.games
line 77     rixserv.com, 36054, DIRECT
             → observed: the same account is marked DIRECT by 14 different companies
line 120    dobyai.com, 36688, DIRECT
             → observed: the same account is marked DIRECT by 14 different companies
line 121    rixengine.com, 36054, DIRECT
             → observed: the same account is marked DIRECT by 14 different companies  name in sellers.json: SayGames Ltd  domain in sellers.json: say.games
line 122    rixserv.com, 36054, DIRECT
             → observed: the same account is marked DIRECT by 14 different companies
line 424    pangleglobal.com, 5005201, DIRECT
             → observed: sellers.json lists the account as INTERMEDIARY  name in sellers.json: BAIDU (HONGKONG) LIMITED  domain in sellers.json: www.facemojikeyboard.com

warning

Seller IDs not listed in the ad system's sellers.json

53 −14 pts

The ad system's current sellers.json doesn't list these accounts, so buyers that validate the chain can't match them. Common causes are closed accounts or former partners.

How to fixAsk each partner whether the account is still active and request their current lines; remove lines for closed accounts.

Evidence (25 of 53)

line 11     smaato.com, 1100053347, RESELLER, 07bcf65f187117b4
             → sellers_json: https://smaato.com/sellers.json
line 57     rubiconproject.com, 23822, RESELLER, 0bfd66d529a55807
             → sellers_json: https://rubiconproject.com/sellers.json
line 64     start.io, smt, RESELLER
             → sellers_json: https://start.io/sellers.json
line 70     webeyemob.com, 70107, RESELLER
             → sellers_json: https://webeyemob.com/sellers.json
line 78     algorix.co, 160034, RESELLER
             → sellers_json: https://algorix.co/sellers.json
line 82     yeahmobi.com, 115099, DIRECT
             → sellers_json: https://yeahmobi.com/sellers.json
line 83     zmaticoo.com, 115099, DIRECT
             → sellers_json: https://zmaticoo.com/sellers.json
line 86     visiblemeasures.com, 1020, RESELLER
             → sellers_json: https://visiblemeasures.com/sellers.json
line 88     smaato.com, 1100051149, RESELLER, 07bcf65f187117b4
             → sellers_json: https://smaato.com/sellers.json
line 123    algorix.co, 160034, RESELLER
             → sellers_json: https://algorix.co/sellers.json
line 127    yeahmobi.com, 115099, DIRECT
             → sellers_json: https://yeahmobi.com/sellers.json
line 128    zmaticoo.com, 115099, DIRECT
             → sellers_json: https://zmaticoo.com/sellers.json
line 131    visiblemeasures.com, 1020, RESELLER
             → sellers_json: https://visiblemeasures.com/sellers.json
line 133    smaato.com, 1100051149, RESELLER, 07bcf65f187117b4
             → sellers_json: https://smaato.com/sellers.json
line 179    rubiconproject.com, 23822, RESELLER, 0bfd66d529a55807
             → sellers_json: https://rubiconproject.com/sellers.json
line 197    webeyemob.com, 70130, RESELLER
             → sellers_json: https://webeyemob.com/sellers.json
line 213    adiiix.com, par-AA7B236BA32DD484C838E249362437B8, RESELLER
             → sellers_json: https://adiiix.com/sellers.json
line 221    google.com, pub-3990748024667386, RESELLER, f08c47fec0942fa0
             → sellers_json: https://realtimebidding.google.com/sellers.json
line 226    zmaticoo.com, 113149, RESELLER
             → sellers_json: https://zmaticoo.com/sellers.json
line 227    advlion.com, 584, RESELLER
             → sellers_json: https://advlion.com/sellers.json
line 232    algorix.co, 60097, RESELLER, 5b394c12fea27a1d
             → sellers_json: https://algorix.co/sellers.json
line 244    smartadserver.com, 4074, RESELLER
             → sellers_json: https://smartadserver.com/sellers.json
line 245    algorix.co, 60095, RESELLER, 5b394c12fea27a1d
             → sellers_json: https://algorix.co/sellers.json
line 246    start.io, inm, RESELLER
             → sellers_json: https://start.io/sellers.json
line 247    advlion.com, 3054, RESELLER
             → sellers_json: https://advlion.com/sellers.json

warning

Lines for ad system domains that don't resolve

8 −2 pts

These ad system domains don't resolve (the domain may be retired, merged or misspelled). The lines can't be validated, and if the domain is registered again, its new holder would appear authorized.

How to fixRemove these lines. If the domain is registered again, its new holder would appear authorized by your file.

Evidence (8)

line 30     engagebdr.com, 16, RESELLER
             → ad_system: engagebdr.com
line 79     sg.wiinex.com, mobicolor, RESELLER
             → ad_system: sg.wiinex.com
line 124    sg.wiinex.com, mobicolor, RESELLER
             → ad_system: sg.wiinex.com
line 223    engagebdr.com, 10423, RESELLER
             → ad_system: engagebdr.com
line 236    engagebdr.com, 10252, RESELLER
             → ad_system: engagebdr.com
line 295    spotxchange.com, 82068, RESELLER, 7842df1d2fe2db34
             → ad_system: spotxchange.com
line 345    engagebdr.com, 10294, RESELLER
             → ad_system: engagebdr.com
line 417    gamoshi.io ,267-b4944 ,RESELLER ,20e30b2ae1f670f2
             → ad_system: gamoshi.io

warning

Malformed lines

1 −1 pts

Lines that buyers' crawlers will ignore.

How to fixFix the format: <ad system domain>, <seller id>, DIRECT|RESELLER[, <cert authority id>].

Evidence (1)

line 419    triplelift.com, 11474 RESELLER, 6c33edb13117fd86
             → reason: relationship must be DIRECT or RESELLER, got '6c33edb13117fd86'

info

Duplicate lines

54 −3 pts

Harmless but a sign of copy-paste maintenance.

How to fixRemove duplicates; keep one copy of each line.

Evidence (25 of 54)

ad_system: appads.in  seller_id: 107606  relationship: RESELLER
ad_system: contextweb.com  seller_id: 562499  relationship: RESELLER
ad_system: conversantmedia.com  seller_id: 100246  relationship: RESELLER
ad_system: mars.media  seller_id: 107876  relationship: RESELLER
ad_system: rubiconproject.com  seller_id: 23822  relationship: RESELLER
ad_system: rubiconproject.com  seller_id: 16928  relationship: RESELLER
ad_system: smartadserver.com  seller_id: 4140  relationship: RESELLER
ad_system: yahoo.com  seller_id: 58935  relationship: RESELLER
ad_system: dobyai.com  seller_id: 36688  relationship: DIRECT
ad_system: rixengine.com  seller_id: 36054  relationship: DIRECT
ad_system: rixserv.com  seller_id: 36054  relationship: DIRECT
ad_system: algorix.co  seller_id: 160034  relationship: RESELLER
ad_system: sg.wiinex.com  seller_id: mobicolor  relationship: RESELLER
ad_system: rixserv.com  seller_id: 160026  relationship: DIRECT
ad_system: bigo.sg  seller_id: 2066  relationship: RESELLER
ad_system: yeahmobi.com  seller_id: 115099  relationship: DIRECT
ad_system: zmaticoo.com  seller_id: 115099  relationship: DIRECT
ad_system: rubiconproject.com  seller_id: 24362  relationship: RESELLER
ad_system: admanmedia.com  seller_id: 990  relationship: RESELLER
ad_system: visiblemeasures.com  seller_id: 1020  relationship: RESELLER
ad_system: pubmatic.com  seller_id: 161136  relationship: RESELLER
ad_system: smaato.com  seller_id: 1100051149  relationship: RESELLER
ad_system: smaato.com  seller_id: 1100004890  relationship: RESELLER
ad_system: smartadserver.com  seller_id: 4457  relationship: RESELLER
ad_system: sharethrough.com  seller_id: dqqogebz  relationship: RESELLER

info

No OWNERDOMAIN declared

1 −2 pts

app-ads.txt 1.1 recommends OWNERDOMAIN so buyers can match DIRECT accounts to the owner.

How to fixAdd OWNERDOMAIN=<your company domain> to the file.

info

DIRECT accounts registered to another domain

1 −1 pts

Allowed when the domain belongs to the same company; add OWNERDOMAIN to make that explicit. Otherwise these accounts may belong to someone else.

How to fixIf the account is yours under another domain, declare it with OWNERDOMAIN=<that domain>; otherwise mark it RESELLER.

Evidence (1)

line 421    pubmatic.com, 163288, DIRECT, 5d62403b186f2ace
             → domain in sellers.json: terabox.com  name in sellers.json: Flextech Inc.

info

Ad systems without a public sellers.json

The ad system doesn't publish a readable sellers.json, so nobody can verify these lines. That's the ad system's gap, not the app's, so no points are deducted.

How to fixAsk the partner to publish sellers.json; until then buyers can't verify that path.

Evidence (25 of 60)

line 5      facebook.com, 1762199717356859, DIRECT, c3e20eee3f780d68
             → sellers_json: HTML or login page instead of JSON
line 13     adcolony.com, 496220845654deec, RESELLER, 1ad675c9de6b5176
             → sellers_json: HTML or login page instead of JSON
line 16     admixer.co.kr, 1094, RESELLER
             → sellers_json: HTML or login page instead of JSON
line 19     appnexus.com, 1752, RESELLER, f5ab79cb980f11d1
             → sellers_json: HTTP 403
line 20     appnexus.com, 4052, RESELLER
             → sellers_json: HTTP 403
line 31     freewheel.tv, 1157729, RESELLER
             → sellers_json: HTTP 403
line 32     freewheel.tv, 1446674, RESELLER
             → sellers_json: HTTP 403
line 33     freewheel.tv, 1157777, RESELLER
             → sellers_json: HTTP 403
line 42     loopme.com,2896,RESELLER,6c8d5f95897a5a3b
             → sellers_json: HTTP 403
line 47     movve.com, 4350252, RESELLER
             → sellers_json: HTTP 404
line 49     openx.com, 540421297, RESELLER, 6a698e2ec38604c6
             → sellers_json: HTTP 403
line 71     xad.com, 241, RESELLER, 81cbf0a75a5e0e9a
             → sellers_json: HTTP 403
line 96     admixer.co.kr, 1654, RESELLER
             → sellers_json: HTML or login page instead of JSON
line 99     loopme.com, 11605, RESELLER, 6c8d5f95897a5a3b
             → sellers_json: HTTP 403
line 107    freewheel.tv, 1137745, RESELLER
             → sellers_json: HTTP 403
line 108    freewheel.tv, 1138513, RESELLER
             → sellers_json: HTTP 403
line 141    admixer.co.kr, 1654, RESELLER
             → sellers_json: HTML or login page instead of JSON
line 144    loopme.com, 11605, RESELLER, 6c8d5f95897a5a3b
             → sellers_json: HTTP 403
line 152    freewheel.tv, 1137745, RESELLER
             → sellers_json: HTTP 403
line 153    freewheel.tv, 1138513, RESELLER
             → sellers_json: HTTP 403
line 168    freewheel.tv, 1585681, RESELLER
             → sellers_json: HTTP 403
line 182    advertising.com, 28246, RESELLER
             → sellers_json: HTTP 403
line 183    gamaigroup.com, 320201, RESELLER
             → sellers_json: HTML or login page instead of JSON
line 185    openx.com, 541056459, RESELLER, 6a698e2ec38604c6
             → sellers_json: HTTP 403
line 186    appnexus.com, 9684, RESELLER, f5ab79cb980f11d1
             → sellers_json: HTTP 403

info

DIRECT accounts marked confidential

Buyers can't see who owns these accounts.

How to fixAsk the ad system to publish your seller entry with name and domain.

Evidence (1)

line 8      google.com, pub-3609119321772717, DIRECT, f08c47fec0942fa0

Is this your app?

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