App Supply Index Monitor my app
iOS · LYREBIRD STUDIO FZE

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Developer URL
http://lyrebirdstudio.net/
app-ads.txt
https://lyrebirdstudio.net/app-ads.txt · 200
Checked
Oct 7, 2026
D
53/100

1,226 lines · 822 verified against sellers.json

Findings

Each finding lists the exact lines involved. Findings are automated observations of public files as of Oct 7, 2026. They describe file contents, not the intent or conduct of any company.

warning

DIRECT lines inconsistent with public data

24 −25 pts

The ads.txt specification defines DIRECT as an account the publisher directly controls. For these lines, either the ad system's own sellers.json lists the account as INTERMEDIARY, or the same account is marked DIRECT in the files of 3 or more unrelated companies. Either way, the public data does not support the DIRECT label. Buyers that use DIRECT labels in supply-path decisions may treat these lines differently.

How to fixUse DIRECT only for accounts your company controls. Confirm with each partner whether the account is yours; if it isn't, the specification calls for RESELLER.
Evidence (24) 
line 1      google.com, pub-2699830783735127, DIRECT, f08c47fec0942fa0
             → observed: the same account is marked DIRECT by 3 different companies  name in sellers.json: Omer Gundesli
line 2      inmobi.com, be58666c339846f8b879ec92b39a250f, DIRECT, 83e75a7ae333ca9d
             → observed: the same account is marked DIRECT by 3 different companies
line 12     indexexchange.com, 192585, DIRECT
             → observed: the same account is marked DIRECT by 25 different companies
line 207    vungle.com, [5bb0b21d9b81ea2c6d46e525], DIRECT, c107d686becd2d77
             → observed: the same account is marked DIRECT by 3 different companies
line 495    verve.com, 5897, DIRECT, 0c8f5958fc2d6270
             → observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 7 different companies  name in sellers.json: InMobi  domain in sellers.json: inmobi.com
line 502    mopub.com, 9177c000926e45c1afb96e73dabc3d25, DIRECT, 74b46c0ea83967ca
             → observed: the same account is marked DIRECT by 3 different companies
line 503    Ogury.com, ccf0090586696db9323f5a9600de7da6, DIRECT
             → observed: the same account is marked DIRECT by 3 different companies
line 504    aps.amazon.com, 477142, DIRECT
             → observed: the same account is marked DIRECT by 3 different companies
line 508    pangleglobal.com, 76012, DIRECT
             → observed: the same account is marked DIRECT by 3 different companies
line 843    tapjoy.com, 4625125d8b5e4fa3921f85d87ff23d94, DIRECT, 29e595b1aeb5904d
             → observed: the same account is marked DIRECT by 3 different companies
line 852    pubmatic.com, 160565, DIRECT, 5d62403b186f2ace
             → observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 45 different companies  name in sellers.json: Tapjoy  domain in sellers.json: tapjoy.com
line 853    pangleglobal.com, 9898, DIRECT
             → observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 42 different companies  name in sellers.json: Tapjoy, Inc.  domain in sellers.json: fingersoft.com
line 857    synacor.com, 82460, DIRECT, e108f11b2cdf7d5b
             → observed: the same account is marked DIRECT by 50 different companies
line 861    opera.com, pub6584435113344, DIRECT, 55a0c5fd61378de3
             → observed: the same account is marked DIRECT by 33 different companies
line 866    pubmatic.com, 162223, DIRECT, 5d62403b186f2ace
             → observed: the same account is marked DIRECT by 25 different companies  name in sellers.json: Opera  domain in sellers.json: opera.com
line 944    adtonos.com, PUB746859075, DIRECT
             → observed: the same account is marked DIRECT by 5 different companies
line 945    amplifier.audio, PUB746859075, DIRECT
             → observed: the same account is marked DIRECT by 5 different companies
line 952    bidscube.com, 500030, DIRECT, 6ecc87a1e0269657
             → observed: the same account is marked DIRECT by 10 different companies  name in sellers.json: KG Media  domain in sellers.json: jabar.tribunnews.com
line 955    adswizz.com, entravision, DIRECT
             → observed: the same account is marked DIRECT by 14 different companies
line 956    mosher.media, 305, DIRECT
             → observed: the same account is marked DIRECT by 10 different companies  name in sellers.json: Wizardgames  domain in sellers.json: wizardgames.ca
line 957    eskimi.com, 2020000534, DIRECT
             → observed: the same account is marked DIRECT by 12 different companies
line 962    rubiconproject.com, 25194, DIRECT, 0bfd66d529a55807
             → observed: the same account is marked DIRECT by 23 different companies
line 971    tritondigital.com, 169853, DIRECT, 19b4454d0b87b58b
             → observed: the same account is marked DIRECT by 7 different companies
line 977    vungle.com,5bb0b21d9b81ea2c6d46e525,DIRECT,c107d686becd2d77
             → observed: the same account is marked DIRECT by 3 different companies
warning

Seller IDs not listed in the ad system's sellers.json

149 −15 pts

The ad system's current sellers.json doesn't list these accounts, so buyers that validate the chain can't match them. Common causes are closed accounts or former partners.

How to fixAsk each partner whether the account is still active and request their current lines; remove lines for closed accounts.
Evidence (25 of 149) 
line 7      thebrave.io, 212430, RESELLER, c25b2154543746ac
             → sellers_json: https://thebrave.io/sellers.json
line 16     smartadserver.com, 4071, RESELLER
             → sellers_json: https://smartadserver.com/sellers.json
line 18     rubiconproject.com, 23822, RESELLER, 0bfd66d529a55807
             → sellers_json: https://rubiconproject.com/sellers.json
line 39     smartadserver.com, 4073, RESELLER
             → sellers_json: https://smartadserver.com/sellers.json
line 40     algorix.co, 60299, RESELLER, 5b394c12fea27a1d
             → sellers_json: https://algorix.co/sellers.json
line 65     onetag.com, 59aa7be4921bac8, RESELLER
             → sellers_json: https://onetag.com/sellers.json
line 68     smartyads.com, 1272, RESELLER, fd2bde0ff2e62c5d
             → sellers_json: https://smartyads.com/sellers.json
line 72     algorix.co, 60097, RESELLER, 5b394c12fea27a1d
             → sellers_json: https://algorix.co/sellers.json
line 86     pubmatic.com, 157558, RESELLER, 5d62403b186f2ace
             → sellers_json: https://pubmatic.com/sellers.json
line 87     google.com, pub-4568609371004228, RESELLER, f08c47fec0942fa0
             → sellers_json: https://realtimebidding.google.com/sellers.json
line 90     lijit.com, 278625, RESELLER, fafdf38b16bf6b2b
             → sellers_json: https://lijit.com/sellers.json
line 92     smartadserver.com, 4074, RESELLER
             → sellers_json: https://smartadserver.com/sellers.json
line 96     video.unrulymedia.com, 905992537, RESELLER, a670c89d4a324e47
             → sellers_json: https://video.unrulymedia.com/sellers.json
line 97     algorix.co, 60095, RESELLER, 5b394c12fea27a1d
             → sellers_json: https://algorix.co/sellers.json
line 99     start.io, inm, RESELLER
             → sellers_json: https://start.io/sellers.json
line 104    mediafuse.com, 316569, RESELLER
             → sellers_json: https://mediafuse.com/sellers.json
line 110    axonix.com, 55724, RESELLER
             → sellers_json: https://axonix.com/sellers.json
line 116    smartadserver.com, 4012, RESELLER
             → sellers_json: https://smartadserver.com/sellers.json
line 117    sonobi.com, f297f2d29b, RESELLER, d1a215d9eb5aee9e
             → sellers_json: https://sonobi.com/sellers.json
line 124    sonobi.com, cc3858f35e, RESELLER, d1a215d9eb5aee9e
             → sellers_json: https://sonobi.com/sellers.json
line 129    lijit.com, 278625-eb, RESELLER, fafdf38b16bf6b2b
             → sellers_json: https://lijit.com/sellers.json
line 141    google.com, pub-7452201096415972, RESELLER, f08c47fec0942fa0
             → sellers_json: https://realtimebidding.google.com/sellers.json
line 154    rubiconproject.com, 16676, RESELLER, 0bfd66d529a55807
             → sellers_json: https://rubiconproject.com/sellers.json
line 166    pubmatic.com, 156372, RESELLER, 5d62403b186f2ace
             → sellers_json: https://pubmatic.com/sellers.json
line 170    video.unrulymedia.com, 3169196794, RESELLER
             → sellers_json: https://video.unrulymedia.com/sellers.json
warning

Lines for ad system domains that don't resolve

21 −2 pts

These ad system domains don't resolve (the domain may be retired, merged or misspelled). The lines can't be validated, and if the domain is registered again, its new holder would appear authorized.

How to fixRemove these lines. If the domain is registered again, its new holder would appear authorized by your file.
Evidence (21) 
line 5      engagebdr.com, 16, RESELLER
             → ad_system: engagebdr.com
line 19     spotxchange.com, 82068, RESELLER, 7842df1d2fe2db34
             → ad_system: spotxchange.com
line 57     engagebdr.com, 84, RESELLER
             → ad_system: engagebdr.com
line 67     engagebdr.com, 10423, RESELLER
             → ad_system: engagebdr.com
line 80     engagebdr.com, 10252, RESELLER
             → ad_system: engagebdr.com
line 98     engagebdr.com, 10294, RESELLER
             → ad_system: engagebdr.com
line 118    engagebdr.com, 7, RESELLER
             → ad_system: engagebdr.com
line 150    gamoshi.io ,267-b4808 ,RESELLER ,20e30b2ae1f670f2
             → ad_system: gamoshi.io
line 164    spotxchange.com, 307720, RESELLER, 7842df1d2fe2db34
             → ad_system: spotxchange.com
line 185    spotxchange.com, 139784, RESELLER, 7842df1d2fe2db34
             → ad_system: spotxchange.com
line 277    districtm.io,101649,RESELLER,3fd707be9c4527c3
             → ad_system: districtm.io
line 380    pubwheel.com, 32076181, RESELLER, 1b2cc038a11ea319
             → ad_system: pubwheel.com
line 381    reforge.in, 353, RESELLER
             → ad_system: reforge.in
line 418    spotxchange.com,82068,RESELLER,7842df1d2fe2db34
             → ad_system: spotxchange.com
line 419    spotxchange.com, 283422, RESELLER, 7842df1d2fe2db34
             → ad_system: spotxchange.com
line 460    spotxchange.com, 117872, RESELLER, 7842df1d2fe2db34
             → ad_system: spotxchange.com
line 473    reforge.in, 107, RESELLER
             → ad_system: reforge.in
line 496    spotxchange.com, 234183, RESELLER, 7842df1d2fe2db34
             → ad_system: spotxchange.com
line 613    spotxchange.com,283422,RESELLER,7842df1d2fe2db34
             → ad_system: spotxchange.com
line 923    spotxchange.com, 149886, RESELLER, 7842df1d2fe2db34
             → ad_system: spotxchange.com
line 924    spotxchange.com, 71426, RESELLER, 7842df1d2fe2db34
             → ad_system: spotxchange.com
info

Duplicate lines

156 −3 pts

Harmless but a sign of copy-paste maintenance.

How to fixRemove duplicates; keep one copy of each line.
Evidence (25 of 156) 
ad_system: loopme.com  seller_id: 11414  relationship: RESELLER
ad_system: rubiconproject.com  seller_id: 20744  relationship: RESELLER
ad_system: pubmatic.com  seller_id: 159035  relationship: RESELLER
ad_system: spotx.tv  seller_id: 82068  relationship: RESELLER
ad_system: pubmatic.com  seller_id: 160113  relationship: RESELLER
ad_system: smartadserver.com  seller_id: 4071  relationship: RESELLER
ad_system: spotxchange.com  seller_id: 82068  relationship: RESELLER
ad_system: indexexchange.com  seller_id: 191332  relationship: RESELLER
ad_system: advertising.com  seller_id: 28246  relationship: RESELLER
ad_system: axonix.com  seller_id: 57716  relationship: RESELLER
ad_system: blis.com  seller_id: 33  relationship: RESELLER
ad_system: contextweb.com  seller_id: 562499  relationship: RESELLER
ad_system: smaato.com  seller_id: 1100044045  relationship: RESELLER
ad_system: indexexchange.com  seller_id: 194730  relationship: RESELLER
ad_system: bidmachine.io  seller_id: 59  relationship: RESELLER
ad_system: conversantmedia.com  seller_id: 100264  relationship: RESELLER
ad_system: appnexus.com  seller_id: 9316  relationship: RESELLER
ad_system: verve.com  seller_id: 15503  relationship: RESELLER
ad_system: sonobi.com  seller_id: eaec54c63f  relationship: RESELLER
ad_system: improvedigital.com  seller_id: 1532  relationship: RESELLER
ad_system: pubmatic.com  seller_id: 156931  relationship: RESELLER
ad_system: loopme.com  seller_id: 5679  relationship: RESELLER
ad_system: axonix.com  seller_id: 57264  relationship: RESELLER
ad_system: pubnative.net  seller_id: 1006951  relationship: RESELLER
ad_system: openx.com  seller_id: 540298543  relationship: RESELLER
info

No OWNERDOMAIN declared

1 −2 pts

app-ads.txt 1.1 recommends OWNERDOMAIN so buyers can match DIRECT accounts to the owner.

How to fixAdd OWNERDOMAIN=<your company domain> to the file.
info

Ad systems without a public sellers.json

236

The ad system doesn't publish a readable sellers.json, so nobody can verify these lines. That's the ad system's gap, not the app's, so no points are deducted.

How to fixAsk the partner to publish sellers.json; until then buyers can't verify that path.
Evidence (25 of 236) 
line 3      openx.com, 540401713, RESELLER, 6a698e2ec38604c6
             → sellers_json: HTTP 403
line 6      loopme.com, 11414, RESELLER, 6c8d5f95897a5a3b
             → sellers_json: HTTP 403
line 14     rhythmone.com, 1059622079, RESELLER, a670c89d4a324e47
             → sellers_json: HTTP 403
line 21     advertising.com, 28246, RESELLER
             → sellers_json: HTTP 403
line 25     appnexus.com, 12976, RESELLER, f5ab79cb980f11d1
             → sellers_json: HTTP 403
line 26     openx.com, 541056459, RESELLER, 6a698e2ec38604c6
             → sellers_json: HTTP 403
line 36     appnexus.com, 9316, RESELLER, f5ab79cb980f11d1
             → sellers_json: HTTP 403
line 37     admixer.co.kr, 1370, RESELLER
             → sellers_json: HTML or login page instead of JSON
line 46     appnexus.com, 12878, RESELLER, f5ab79cb980f11d1
             → sellers_json: HTTP 403
line 47     appnexus.com, 12501, RESELLER, f5ab79cb980f11d1
             → sellers_json: HTTP 403
line 48     Eskimi.com, eas-2020000005, RESELLER
             → sellers_json: HTTP 403
line 54     sovrn.com, 278625, RESELLER, fafdf38b16bf6b2b
             → sellers_json: HTTP 403
line 58     loopme.com, 5679, RESELLER, 6c8d5f95897a5a3b
             → sellers_json: HTTP 403
line 60     openx.com, 539214772, RESELLER, 6a698e2ec38604c6
             → sellers_json: HTTP 403
line 63     openx.com, 540298543, RESELLER, 6a698e2ec38604c6
             → sellers_json: HTTP 403
line 66     appnexus.com, 12061, RESELLER, f5ab79cb980f11d1
             → sellers_json: HTTP 403
line 70     loopme.com, 11322, RESELLER, 6c8d5f95897a5a3b
             → sellers_json: HTTP 403
line 74     admixer.co.kr, 1151, RESELLER
             → sellers_json: HTML or login page instead of JSON
line 75     rhythmone.com, 2564526802, RESELLER, a670c89d4a324e47
             → sellers_json: HTTP 403
line 82     openx.com, 540838151, RESELLER, 6a698e2ec38604c6
             → sellers_json: HTTP 403
line 83     rhythmone.com, 4173858586, RESELLER, a670c89d4a324e47
             → sellers_json: HTTP 403
line 85     loopme.com, 11300, RESELLER, 6c8d5f95897a5a3b
             → sellers_json: HTTP 403
line 88     loopme.com, 9724, RESELLER, 6c8d5f95897a5a3b
             → sellers_json: HTTP 403
line 91     appnexus.com, 7597, RESELLER, f5ab79cb980f11d1
             → sellers_json: HTTP 403
line 103    admixer.co.kr, 1538, RESELLER
             → sellers_json: HTML or login page instead of JSON

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