App Supply Index Monitor my app
iOS · Societe du Figaro

Le Figaro Actualités en direct

Developer URL
http://www.lefigaro.fr/
app-ads.txt
https://www.lefigaro.fr/app-ads.txt · 200
Checked
Oct 7, 2026
C
74/100

378 lines · 235 verified against sellers.json

Findings

Each finding lists the exact lines involved. Findings are automated observations of public files as of Oct 7, 2026. They describe file contents, not the intent or conduct of any company.

warning

DIRECT lines inconsistent with public data

30 −9 pts

The ads.txt specification defines DIRECT as an account the publisher directly controls. For these lines, either the ad system's own sellers.json lists the account as INTERMEDIARY, or the same account is marked DIRECT in the files of 3 or more unrelated companies. Either way, the public data does not support the DIRECT label. Buyers that use DIRECT labels in supply-path decisions may treat these lines differently.

How to fixUse DIRECT only for accounts your company controls. Confirm with each partner whether the account is yours; if it isn't, the specification calls for RESELLER.
Evidence (25 of 30)
line 57     triplelift.com, 7279-EB, DIRECT, 6c33edb13117fd86
             → observed: sellers.json lists the account as INTERMEDIARY  name in sellers.json: Figaro (via EB Network)  domain in sellers.json: google.com
line 165    pubmatic.com, 158374, DIRECT, 5d62403b186f2ace #BE #instream #banner
             → observed: sellers.json lists the account as INTERMEDIARY  name in sellers.json: Mmedia BV  domain in sellers.json: mmedia.nl
line 170    themediagrid.com, HSQZEO, DIRECT, 35d5010d7789b49d #BE #instream #banner
             → observed: sellers.json lists the account as INTERMEDIARY  name in sellers.json: Azerion Group B.V. (Mmedia)  domain in sellers.json: azerion-nl.com
line 182    rubiconproject.com, 25342, DIRECT, 0bfd66d529a55807 #BE #instream #banner
             → observed: sellers.json lists the account as INTERMEDIARY  name in sellers.json: Azerion Technology B.V.  domain in sellers.json: vlyby.com
line 194    lijit.com, 397546, DIRECT, fafdf38b16bf6b2b #BE #instream #outstream
             → observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 16 different companies  name in sellers.json: Seedtag  domain in sellers.json: seedtag.com
line 202    onetag.com, 75601b04186d260, DIRECT #BE #instream #outstream
             → observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 14 different companies  name in sellers.json: SeedTag  domain in sellers.json: seedtag.com
line 203    xandr.com, 4009, DIRECT, f5ab79cb980f11d1 #BE #instream #outstream
             → observed: the same account is marked DIRECT by 21 different companies  name in sellers.json: Seedtag Advertising SL  domain in sellers.json: seedtag.com
line 204    pubmatic.com, 157743, DIRECT, 5d62403b186f2ace #BE #instream #outstream
             → observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 22 different companies  name in sellers.json: Seedtag Advertising, S.L.  domain in sellers.json: seedtag.com
line 205    improvedigital.com, 1680, DIRECT #BE #instream #outstream
             → observed: the same account is marked DIRECT by 8 different companies  name in sellers.json: Seedtag  domain in sellers.json: seedtag.com
line 207    adyoulike.com, 83d15ef72d387a1e60e5a1399a2b0c03, DIRECT #BE #instream #outstream
             → observed: the same account is marked DIRECT by 8 different companies  name in sellers.json: SeedTag  domain in sellers.json: seedtag.com
line 210    sharethrough.com, AXS5NfBr, DIRECT, d53b998a7bd4ecd2 #BE #instream #outstream
             → observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 11 different companies  name in sellers.json: Seedtag - oRTB  domain in sellers.json: seedtag.com
line 224    league-m.de, 105, DIRECT #BE #instream #outstream
             → observed: sellers.json lists the account as INTERMEDIARY  name in sellers.json: VLYBY Digital GmbH  domain in sellers.json: vlyby.com
line 274    onetag.com, 699899629dbed80, DIRECT #BE #instream #outstream
             → observed: sellers.json lists the account as INTERMEDIARY  name in sellers.json: PubGalaxy  domain in sellers.json: pubgalaxy.com
line 275    onetag.com, 699899629dbed80-OB, DIRECT #BE #instream #outstream
             → observed: sellers.json lists the account as INTERMEDIARY  name in sellers.json: PubGalaxy (via OB)  domain in sellers.json: google.com
line 412    triplelift.com, 12102, DIRECT, 6c33edb13117fd86
             → observed: sellers.json lists the account as INTERMEDIARY  name in sellers.json: Ad Insertion Platform  domain in sellers.json: adinsertplatform.com
line 433    smartadserver.com, 4016,DIRECT
             → observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 47 different companies  name in sellers.json: SmartPGMarketplace  domain in sellers.json: dynadmic.com
line 434    smartadserver.com, 4012,DIRECT
             → observed: the same account is marked DIRECT by 45 different companies
line 450    spotx.tv, 239904, DIRECT, 7842df1d2fe2db34
             → observed: the same account is marked DIRECT by 6 different companies
line 452    google.com, pub-9685734445476814, DIRECT, f08c47fec0942fa0
             → observed: the same account is marked DIRECT by 4 different companies  name in sellers.json: Sharethrough Inc
line 453    undertone.com, 3817, DIRECT
             → observed: the same account is marked DIRECT by 3 different companies  name in sellers.json: SpringServe  domain in sellers.json: springserve.com
line 454    appnexus.com, 2234, DIRECT, f5ab79cb980f11d1
             → observed: the same account is marked DIRECT by 3 different companies
line 455    openx.com, 537153564, DIRECT, 6a698e2ec38604c6
             → observed: the same account is marked DIRECT by 3 different companies
line 456    wideorbit.com, 766, DIRECT, 009ac71611fe32ff
             → observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 6 different companies  name in sellers.json: SpringServe  domain in sellers.json: springserve.com
line 458    conversantmedia.com, 100032, DIRECT, 03113cd04947736d
             → observed: the same account is marked DIRECT by 3 different companies
line 462    google.com, pub-5717092533913515, DIRECT, f08c47fec0942fa0
             → observed: the same account is marked DIRECT by 4 different companies  name in sellers.json: Gannett Co., Inc. DBA Gannett Media Corp.  domain in sellers.json: gannett.com
warning

Seller IDs not listed in the ad system's sellers.json

26 −9 pts

The ad system's current sellers.json doesn't list these accounts, so buyers that validate the chain can't match them. Common causes are closed accounts or former partners.

How to fixAsk each partner whether the account is still active and request their current lines; remove lines for closed accounts.
Evidence (25 of 26)
line 20     google.com, pub-BE77310049659642, RESELLER
             → sellers_json: https://realtimebidding.google.com/sellers.json
line 21     google.com, pub-3992393056167515, RESELLER, f08c47fec0942fa0
             → sellers_json: https://realtimebidding.google.com/sellers.json
line 23     google.com, pub-77310049659642, DIRECT
             → sellers_json: https://realtimebidding.google.com/sellers.json
line 25     google.com, pub-3713937879174814, DIRECT, f08c47fec0942fa0
             → sellers_json: https://realtimebidding.google.com/sellers.json
line 35     smartadserver.com, 3395-OB, RESELLER, 6c33edb13117fd86
             → sellers_json: https://smartadserver.com/sellers.json
line 39     rubiconproject.com, 21486, DIRECT, 0bfd66d529a55807
             → sellers_json: https://rubiconproject.com/sellers.json
line 54     triplelift.com, 7063-EB, DIRECT, 6c33edb13117fd86
             → sellers_json: https://triplelift.com/sellers.json
line 86     bid-matrix.com,7a33a9718c7ee898,RESELLER #WW-except-BE-CA-CH #instream #outstream #native #banner
             → sellers_json: https://bid-matrix.com/sellers.json
line 87     xandr.com,10128,RESELLER,f5ab79cb980f11d1 #WW-except-BE-CA-CH #instream #outstream #native #banner
             → sellers_json: https://xandr.com/sellers.json
line 111    themediagrid.com,NB56PT,RESELLER,35d5010d7789b49d #WW-except-BE-CA-CH #banner #outstream
             → sellers_json: https://themediagrid.com/sellers.json
line 113    improvedigital.com,1824,RESELLER #WW-except-BE-CA-CH #banner #outstream
             → sellers_json: https://improvedigital.com/sellers.json
line 115    onetag.com, 865aa6e385d8420,RESELLER #WW-except-BE-CA-CH #banner #outstream
             → sellers_json: https://onetag.com/sellers.json
line 189    pubmatic.com, 157420, RESELLER, 5d62403b186f2ace #BE #instream #banner
             → sellers_json: https://pubmatic.com/sellers.json
line 193    seedtag.com,5a2e59a3c340c7080089d69, DIRECT #BE #instream #outstream
             → sellers_json: https://seedtag.com/sellers.json
line 237    viously.com, b780ae2d-051c-5b63-b841-952f1a8f2b92, DIRECT #BE #instream #outstream
             → sellers_json: https://viously.com/sellers.json
line 249    themediagrid.com, EK87YP, RESELLER, 35d5010d7789b49d #BE #instream #outstream
             → sellers_json: https://themediagrid.com/sellers.json
line 379    smartadserver.com, 4254, DIRECT
             → sellers_json: https://smartadserver.com/sellers.json
line 394    yieldmo.com, 2601162141188694301, DIRECT
             → sellers_json: https://yieldmo.com/sellers.json
line 399    rubiconproject.com, 22780, DIRECT, 0bfd66d529a55807
             → sellers_json: https://rubiconproject.com/sellers.json
line 434    smartadserver.com, 4012,DIRECT
             → sellers_json: https://smartadserver.com/sellers.json
line 438    xandr.com, 13242, DIRECT, f5ab79cb980f11d1
             → sellers_json: https://xandr.com/sellers.json
line 457    rubiconproject.com, 21134, RESELLER, 0bfd66d529a55807
             → sellers_json: https://rubiconproject.com/sellers.json
line 458    conversantmedia.com, 100032, DIRECT, 03113cd04947736d
             → sellers_json: https://conversantmedia.com/sellers.json
line 464    rubiconproject.com, 17346, RESELLER, 0bfd66d529a55807
             → sellers_json: https://rubiconproject.com/sellers.json
line 470    lijit.com, 391309-eb, DIRECT, fafdf38b16bf6b2b
             → sellers_json: https://lijit.com/sellers.json
warning

Lines for ad system domains that don't resolve

4 −1 pts

These ad system domains don't resolve (the domain may be retired, merged or misspelled). The lines can't be validated, and if the domain is registered again, its new holder would appear authorized.

How to fixRemove these lines. If the domain is registered again, its new holder would appear authorized by your file.
Evidence (4)
line 42     districtm.io, 101760, RESELLER, 3fd707be9c4527c3
             → ad_system: districtm.io
line 53     aolcloud.net, 1135.1, RESELLER
             → ad_system: aolcloud.net
line 230    spotxchange.com, 202100, RESELLER, 7842df1d2fe2db34 #BE #instream #outstream
             → ad_system: spotxchange.com
line 449    spotxchange.com, 239904, RESELLER, 7842df1d2fe2db34
             → ad_system: spotxchange.com
info

DIRECT accounts registered to another domain

41 −6 pts

Allowed when the domain belongs to the same company; add OWNERDOMAIN to make that explicit. Otherwise these accounts may belong to someone else.

How to fixIf the account is yours under another domain, declare it with OWNERDOMAIN=<that domain>; otherwise mark it RESELLER.
Evidence (25 of 41)
line 19     google.com, pub-7418191728211626, DIRECT #video #banner, app, video
             → domain in sellers.json: figaromedias.fr  name in sellers.json: Figaro Medias
line 28     aps.amazon.com, 3247, DIRECT #video
             → domain in sellers.json: figaromedias.fr  name in sellers.json: Media Figaro
line 29     aps.amazon.com, 3247, DIRECT #display
             → domain in sellers.json: figaromedias.fr  name in sellers.json: Media Figaro
line 30     aps.amazon.com, 3247, DIRECT #app
             → domain in sellers.json: figaromedias.fr  name in sellers.json: Media Figaro
line 32     smartadserver.com, 691, DIRECT
             → domain in sellers.json: figaromedias.fr  name in sellers.json: Media Figaro
line 33     smartadserver.com, 3395, DIRECT
             → domain in sellers.json: figaromedias.fr  name in sellers.json: Media Figaro HB
line 34     smartadserver.com, 3491, DIRECT
             → domain in sellers.json: rmb.be  name in sellers.json: RMB
line 55     aps.amazon.com,074118fe-b734-4fb3-823b-01cabbdc46a1,DIRECT
             → domain in sellers.json: figaromedias.fr  name in sellers.json: Media Figaro
line 56     triplelift.com, 7279, DIRECT, 6c33edb13117fd86
             → domain in sellers.json: figaromedias.fr  name in sellers.json: Media Figaro
line 59     rubiconproject.com, 21484, DIRECT, 0bfd66d529a55807
             → domain in sellers.json: figaromedias.fr  name in sellers.json: FIGAROMEDIAS
line 60     triplelift.com, 7063, DIRECT, 6c33edb13117fd86
             → domain in sellers.json: figaromedias.fr  name in sellers.json: Media Figaro
line 64     pubmatic.com, 159282, DIRECT, 5d62403b186f2ace
             → domain in sellers.json: onefootball.com  name in sellers.json: Onefootball
line 65     themediagrid.com, FO95UH, DIRECT, 35d5010d7789b49d
             → domain in sellers.json: figaromedias.fr  name in sellers.json: Media Figaro
line 67     pubmatic.com, 161096, DIRECT, 5d62403b186f2ace
             → domain in sellers.json: figaromedias.fr  name in sellers.json: Figaro Medias (via EB)
line 68     sharethrough.com, ft5xOn3n, DIRECT, d53b998a7bd4ecd2 #WW-except-BE-CA-CH #banner #instream #native #outstream
             → domain in sellers.json: figaromedias.fr  name in sellers.json: Media Figaro HB- Equativ
line 101    sharethrough.com, 3395, DIRECT, d53b998a7bd4ecd2 #WW-except-BE-CA-CH #banner #instream #native #outstream
             → domain in sellers.json: figaromedias.fr  name in sellers.json: Media Figaro HB
line 102    sharethrough.com, 691, DIRECT, d53b998a7bd4ecd2 #WW-except-BE-CA-CH #banner #instream #native #outstream
             → domain in sellers.json: figaromedias.fr  name in sellers.json: Media Figaro
line 105    mediasquare.fr,r-2,DIRECT  #WW-except-BE-CA-CH #banner #outstream
             → domain in sellers.json: groupefigaro.com  name in sellers.json: MEDIA.FIGARO
line 140    google.com, pub-7595310692783781, DIRECT, f08c47fec0942fa0 #BE #instream #banner
             → domain in sellers.json: mmedia.nl  name in sellers.json: Azerion Technology B.V.
line 158    adform.com, 3166, DIRECT #BE #instream #banner
             → domain in sellers.json: mmedia.nl  name in sellers.json: Azerion Technology B.V. (FMS)
line 160    improvedigital.com, 261, DIRECT #BE #instream #banner
             → domain in sellers.json: mmedia.nl  name in sellers.json: Mmedia B.V.
line 179    teads.tv, 19376, DIRECT, 15a9c44f6d26cbe1 #BE #instream #banner
             → domain in sellers.json: mmedia.nl  name in sellers.json: [M]media by Azerion (NL)
line 236    flashb.id, 74402fce-ff00-55ca-9522-e8f6a599b4f2, DIRECT #BE #instream #outstream
             → domain in sellers.json: azerion.com  name in sellers.json: Azerion Belgium
line 271    flashb.id, de5db720-8c46-56e0-b9af-788f4df93e96, DIRECT #BE #instream #outstream
             → domain in sellers.json: vlyby.com  name in sellers.json: VLYBY Digital GmbH
line 281    adipolo.com, 23111005195, DIRECT #BE #instream #outstream
             → domain in sellers.json: ok.de  name in sellers.json: Azerion
info

Duplicate lines

19 −1 pts

Harmless but a sign of copy-paste maintenance.

How to fixRemove duplicates; keep one copy of each line.
Evidence (19)
ad_system: appnexus.com  seller_id: 1608  relationship: RESELLER
ad_system: appnexus.com  seller_id: 8494  relationship: RESELLER
ad_system: aps.amazon.com  seller_id: 3247  relationship: DIRECT
ad_system: rubiconproject.com  seller_id: 9585  relationship: RESELLER
ad_system: contextweb.com  seller_id: 560288  relationship: RESELLER
ad_system: pubmatic.com  seller_id: 156439  relationship: RESELLER
ad_system: pubmatic.com  seller_id: 154037  relationship: RESELLER
ad_system: openx.com  seller_id: 537149888  relationship: RESELLER
ad_system: appnexus.com  seller_id: 3703  relationship: RESELLER
ad_system: loopme.com  seller_id: 5679  relationship: RESELLER
ad_system: xad.com  seller_id: 958  relationship: RESELLER
ad_system: smaato.com  seller_id: 1100044045  relationship: RESELLER
ad_system: pubnative.net  seller_id: 1006576  relationship: RESELLER
ad_system: adyoulike.com  seller_id: b4bf4fdd9b0b915f746f6747ff432bde  relationship: RESELLER
ad_system: freewheel.tv  seller_id: 192129  relationship: RESELLER
ad_system: freewheel.tv  seller_id: 192145  relationship: RESELLER
ad_system: pubmatic.com  seller_id: 161096  relationship: DIRECT
ad_system: freewheel.tv  seller_id: 998561-169843  relationship: DIRECT
ad_system: loopme.com  seller_id: 11712  relationship: RESELLER
info

Ad systems without a public sellers.json

97

The ad system doesn't publish a readable sellers.json, so nobody can verify these lines. That's the ad system's gap, not the app's, so no points are deducted.

How to fixAsk the partner to publish sellers.json; until then buyers can't verify that path.
Evidence (25 of 97)
line 9      appnexus.com, 3273, DIRECT, f5ab79cb980f11d1 #banner, native, app, video
             → sellers_json: HTTP 403
line 10     appnexus.com, 8253, DIRECT, f5ab79cb980f11d1 #banner, native, app, video
             → sellers_json: HTTP 403
line 11     appnexus.com, 1608, RESELLER, f5ab79cb980f11d1
             → sellers_json: HTTP 403
line 12     appnexus.com, 8494, RESELLER, f5ab79cb980f11d1
             → sellers_json: HTTP 403
line 13     appnexus.com, 3741, RESELLER
             → sellers_json: HTTP 403
line 14     appnexus.com, 3528, RESELLER
             → sellers_json: HTTP 403
line 15     appnexus.com, 1851, RESELLER
             → sellers_json: HTTP 403
line 16     appnexus.com, 9242, RESELLER
             → sellers_json: HTTP 403
line 17     appnexus.com, 10214, DIRECT, f5ab79cb980f11d1 #banner, native, app, video
             → sellers_json: HTTP 403
line 18     appnexus.com, 3927, RESELLER
             → sellers_json: HTTP 403
line 40     openx.com, 537149888, RESELLER, 6a698e2ec38604c6
             → sellers_json: HTTP 403
line 41     appnexus.com, 3703, RESELLER, f5ab79cb980f11d1
             → sellers_json: HTTP 403
line 43     loopme.com, s-2411, RESELLER, 6c8d5f95897a5a3b
             → sellers_json: HTTP 403
line 44     loopme.com, 5679, RESELLER, 6c8d5f95897a5a3b
             → sellers_json: HTTP 403
line 45     xad.com, 958, RESELLER, 81cbf0a75a5e0e9a
             → sellers_json: HTTP 403
line 46     rhythmone.com, 2564526802, RESELLER, a670c89d4a324e47
             → sellers_json: HTTP 403
line 50     freewheel.tv, 192129, RESELLER
             → sellers_json: HTTP 403
line 51     freewheel.tv, 192145, RESELLER
             → sellers_json: HTTP 403
line 66     criteo.com, B-059238, DIRECT, 9fac4a4a87c2a44f
             → sellers_json: HTTP 403
line 74     loopme.com,10999,RESELLER,6c8d5f95897a5a3b #WW-except-BE-CA-CH #instream #outstream #native #banner
             → sellers_json: HTTP 403
line 90     openx.com,540280728,RESELLER,6a698e2ec38604c6 #WW-except-BE-CA-CH #instream #outstream #native #banner
             → sellers_json: HTTP 403
line 106    appnexus.com,1608,RESELLER,f5ab79cb980f11d1 #WW-except-BE-CA-CH #banner #outstream
             → sellers_json: HTTP 403
line 107    appnexus.com,3500,RESELLER,f5ab79cb980f11d1 #WW-except-BE-CA-CH #banner #outstream
             → sellers_json: HTTP 403
line 108    appnexus.com,8494,RESELLER,f5ab79cb980f11d1 #WW-except-BE-CA-CH #banner #outstream
             → sellers_json: HTTP 403
line 118    freewheel.tv, 192129, RESELLER #WW-except-BE-CA-CH #banner #outstream
             → sellers_json: HTTP 403
info

DIRECT accounts marked confidential

1

Buyers can't see who owns these accounts.

How to fixAsk the ad system to publish your seller entry with name and domain.
Evidence (1)
line 26     google.com, pub-0217990674594770, DIRECT, f08c47fec0942fa0

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