App Supply Index Monitor my app
Android · Univision Communications Inc.

Univision Now: Live TV

Developer URL
http://www.univisionnow.com
app-ads.txt
https://univisionnow.com/app-ads.txt · 200
Checked
Oct 7, 2026
B
79/100

517 lines · 305 verified against sellers.json

Findings

Each finding lists the exact lines involved. Findings are automated observations of public files as of Oct 7, 2026. They describe file contents, not the intent or conduct of any company.

warning

DIRECT lines inconsistent with public data

40 −9 pts

The ads.txt specification defines DIRECT as an account the publisher directly controls. For these lines, either the ad system's own sellers.json lists the account as INTERMEDIARY, or the same account is marked DIRECT in the files of 3 or more unrelated companies. Either way, the public data does not support the DIRECT label. Buyers that use DIRECT labels in supply-path decisions may treat these lines differently.

How to fixUse DIRECT only for accounts your company controls. Confirm with each partner whether the account is yours; if it isn't, the specification calls for RESELLER.
Evidence (25 of 40) 
line 18     triplelift.com, 14840-EB, DIRECT, 6c33edb13117fd86, #Addicta.tv - Video
             → observed: sellers.json lists the account as INTERMEDIARY  name in sellers.json: AddictaTV (via EB Network)  domain in sellers.json: google.com
line 38     sharethrough.com, OAW69Fon, DIRECT, d53b998a7bd4ecd2 #Bomesi - Video
             → observed: sellers.json lists the account as INTERMEDIARY  name in sellers.json: Equativ - oRTB- non O&O  domain in sellers.json: smartadserver.com
line 50     google.com, pub-8125709354810880, DIRECT, f08c47fec0942fa0 #Column6 - video -SS
             → observed: the same account is marked DIRECT by 6 different companies
line 218    springserve.com, 1206, DIRECT, a24eb641fc82e93d #LG Ads - video - SS
             → observed: the same account is marked DIRECT by 3 different companies
line 219    springserve.com, 1247, DIRECT, a24eb641fc82e93d #LG Ads - video - SS
             → observed: the same account is marked DIRECT by 18 different companies
line 220    freewheel.tv, sg1257658, DIRECT, #LG Ads - video - SS
             → observed: the same account is marked DIRECT by 5 different companies
line 221    freewheel.tv, 535275-d-523319, DIRECT #LG Ads - video - SS
             → observed: the same account is marked DIRECT by 6 different companies
line 222    telaria.com,2auap-ich32,DIRECT,1a4e959a1b50034a #LG Ads - video - SS
             → observed: the same account is marked DIRECT by 8 different companies
line 223    beachfront.com, 14838, DIRECT, e2541279e8e2ca4d #LG Ads - video - SS
             → observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 6 different companies  name in sellers.json: LG Ads Plus  domain in sellers.json: lgads.tv
line 224    lkqd.net, 1100054253, DIRECT, 59c49fa9598a0117 #LG Ads - video - SS
             → observed: the same account is marked DIRECT by 9 different companies  name in sellers.json: LG  domain in sellers.json: adtech.lgads.tv
line 225    smaato.com, 1100054264, DIRECT, 07bcf65f187117b4 #LG Ads - video - SS
             → observed: the same account is marked DIRECT by 9 different companies
line 226    sonobi.com, 84d2a5d155, DIRECT, d1a215d9eb5aee9e #LG Ads - video - SS
             → observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 5 different companies  name in sellers.json: LG Ad Solutions  domain in sellers.json: lgads.tv
line 227    telaria.com,2auap-zihku,DIRECT,1a4e959a1b50034a #LG Ads - video - SS
             → observed: the same account is marked DIRECT by 11 different companies
line 228    tremorhub.com,2auap-ich32,DIRECT,1a4e959a1b50034a #LG Ads - video - SS
             → observed: the same account is marked DIRECT by 9 different companies  name in sellers.json: LG Ads - US  domain in sellers.json: lgads.tv
line 229    lijit.com, 489566, DIRECT, fafdf38b16bf6b2b #LG Ads - video - SS
             → observed: the same account is marked DIRECT by 5 different companies  name in sellers.json: LG Ads Solutions  domain in sellers.json: lgads.tv
line 230    tremorhub.com,2auap-zihku,DIRECT,1a4e959a1b50034a #LG Ads - video - SS
             → observed: the same account is marked DIRECT by 11 different companies  name in sellers.json: LG Ads - US  domain in sellers.json: lgads.tv
line 233    altitude-arena.com, 6SBB5R5LD90375LITIQML41JVK, DIRECT, #LG Ads - video - SS
             → observed: the same account is marked DIRECT by 6 different companies
line 258    freewheel.tv, 512029, DIRECT, #Locality - Video
             → observed: the same account is marked DIRECT by 11 different companies
line 274    rubiconproject.com, 17740, DIRECT, 0bfd66d529a55807 #Magnite DV - video - OB
             → observed: sellers.json lists the account as INTERMEDIARY  name in sellers.json: Google  domain in sellers.json: google.com
line 285    freewheel.tv, 1491810, DIRECT, #NGL Collective - video - SS
             → observed: the same account is marked DIRECT by 4 different companies
line 286    undertone.com, 3734, DIRECT, #NGL Collective - video - SS
             → observed: the same account is marked DIRECT by 4 different companies  name in sellers.json: NGL Media  domain in sellers.json: nglcollective.com
line 287    beachfront.com, 14240, DIRECT, e2541279e8e2ca4d #NGL Collective - video - SS
             → observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 4 different companies  name in sellers.json: NGL Collective  domain in sellers.json: nglcollective.com
line 288    pubmatic.com, 159933, DIRECT, 5d62403b186f2ace #NGL Collective - video - SS
             → observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 3 different companies  name in sellers.json: NGL Media, Inc  domain in sellers.json: nglmedia.com
line 289    appnexus.com, 12678, DIRECT #NGL Collective - video - SS
             → observed: the same account is marked DIRECT by 5 different companies
line 290    conversantmedia.com, 100302, DIRECT, 03113cd04947736d #NGL Collective - video - SS
             → observed: the same account is marked DIRECT by 4 different companies  name in sellers.json: NGLMitu  domain in sellers.json: nglcollective.com
warning

Seller IDs not listed in the ad system's sellers.json

29 −8 pts

The ad system's current sellers.json doesn't list these accounts, so buyers that validate the chain can't match them. Common causes are closed accounts or former partners.

How to fixAsk each partner whether the account is still active and request their current lines; remove lines for closed accounts.
Evidence (25 of 29) 
line 20     beachfront.com, 15352, DIRECT, e2541279e8e2ca4d, #Addicta.tv - Video
             → sellers_json: https://beachfront.com/sellers.json
line 21     beachfront.com, 15352, RESELLER, e2541279e8e2ca4d, #Addicta.tv - Video
             → sellers_json: https://beachfront.com/sellers.json
line 35     concert.io, cbs-e89cbd0211, DIRECT, #Bomesi - Video-Display-native
             → sellers_json: https://concert.io/sellers.json
line 50     google.com, pub-8125709354810880, DIRECT, f08c47fec0942fa0 #Column6 - video -SS
             → sellers_json: https://realtimebidding.google.com/sellers.json
line 70     video.unrulymedia.com, 2564526802, RESELLER #Equativ - Video
             → sellers_json: https://video.unrulymedia.com/sellers.json
line 123    mediafuse.com, 900, DIRECT, #IndiCue - Video
             → sellers_json: https://mediafuse.com/sellers.json
line 156    supply.colossusssp.com, 818, RESELLER, # InfoLinks - Video - SS
             → sellers_json: https://supply.colossusssp.com/sellers.json
line 279    video.unrulymedia.com,4191622739, DIRECT, #Nexxen - video - OB
             → sellers_json: https://video.unrulymedia.com/sellers.json
line 328    triplelift.com, 11012-EB, RESELLER, 6c33edb13117fd86 #NGL Collective - video - SS
             → sellers_json: https://triplelift.com/sellers.json
line 335    openglass.tv, 110, DIRECT, #OpenGlass - PauseAds
             → sellers_json: https://openglass.tv/sellers.json
line 353    filmzie.com, 9894060, RESELLER, #OrkaTV - Video
             → sellers_json: https://filmzie.com/sellers.json
line 357    streamvisionmedia.com, 47524, RESELLER, #OrkaTV - Video
             → sellers_json: https://streamvisionmedia.com/sellers.json
line 360    streamvisionmedia.com, 47524, RESELLER, #OrkaTV - Video
             → sellers_json: https://streamvisionmedia.com/sellers.json
line 383    uis.mobfox.com, 2501, RESELLER, 5529a3d1f59865be #OrkaTV - Video
             → sellers_json: https://uis.mobfox.com/sellers.json
line 385    zmaticoo.com, 5135983, RESELLER #OrkaTV - Video
             → sellers_json: https://zmaticoo.com/sellers.json
line 511    smartclip.net, 13959, DIRECT, #The ViewPoint - video - SS
             → sellers_json: https://smartclip.net/sellers.json
line 512    smartclip.net, 13961, DIRECT, #The ViewPoint - video - SS
             → sellers_json: https://smartclip.net/sellers.json
line 513    smartclip.net, 13964, DIRECT, #The ViewPoint - video - SS
             → sellers_json: https://smartclip.net/sellers.json
line 514    smartclip.net, 13965, DIRECT, #The ViewPoint - video - SS
             → sellers_json: https://smartclip.net/sellers.json
line 515    smartclip.net, 13966, DIRECT, #The ViewPoint - video - SS
             → sellers_json: https://smartclip.net/sellers.json
line 516    smartclip.net, 13960, DIRECT, #The ViewPoint - video - SS
             → sellers_json: https://smartclip.net/sellers.json
line 517    smartclip.net, 13962, DIRECT, #The ViewPoint - video - SS
             → sellers_json: https://smartclip.net/sellers.json
line 518    smartclip.net, 13963, DIRECT,  #The ViewPoint - video - SS
             → sellers_json: https://smartclip.net/sellers.json
line 534    e-planning.net, f5162a98c475379c, RESELLER, c1ba615865ed87b2 #TMH - video - SS
             → sellers_json: https://e-planning.net/sellers.json
line 552    triplelift.com, 3405-EB, DIRECT, 6c33edb13117fd86 #TripleLift - video - OB
             → sellers_json: https://triplelift.com/sellers.json
info

DIRECT accounts registered to another domain

27 −3 pts

Allowed when the domain belongs to the same company; add OWNERDOMAIN to make that explicit. Otherwise these accounts may belong to someone else.

How to fixIf the account is yours under another domain, declare it with OWNERDOMAIN=<that domain>; otherwise mark it RESELLER.
Evidence (25 of 27) 
line 9      lkqd.net, 1100059573, DIRECT, 59c49fa9598a0117, #Addicta.tv - Video
             → domain in sellers.json: addictatv.com  name in sellers.json: Addicta TV
line 10     siprocalads.com, Q5Q81SFFV12L1D40U7NVH5AGLC, DIRECT, #Addicta.tv - Video
             → domain in sellers.json: https://addictatv.com/  name in sellers.json: AddictaTV
line 16     tremorhub.com,hko1h-2n9p3,DIRECT,1a4e959a1b50034a, #Addicta.tv - Video
             → domain in sellers.json: https://addictatv.com/  name in sellers.json: Addicta TV
line 17     triplelift.com, 14840, DIRECT, 6c33edb13117fd86, #Addicta.tv - Video
             → domain in sellers.json: addicta.tv  name in sellers.json: AddictaTV
line 36     google.com, pub-5405132603504384, DIRECT, f08c47fec0942fa0 #Bomesi - Video
             → domain in sellers.json: concert.io  name in sellers.json: Vox Media, Inc.
line 40     nativo.com, 5888, DIRECT, 59521ca7cc5e9fee #Bomesi - Video-Display-native
             → domain in sellers.json: blackownedmedia.org/  name in sellers.json: BOMESI
line 49     siprocalads.com, FVJSJ45UCP2PF9U9I2V6CPCNU4, DIRECT, #Column6 - video -SS
             → domain in sellers.json: https://vix.com/  name in sellers.json: TelevisaUnivision
line 83     glewed.tv, 151, DIRECT, 3cc5a0825f527a1e #GlewedTV - video - SS
             → domain in sellers.json: vix.com  name in sellers.json: Univision Communications
line 87     sonobi.com, 3215c21dbf, DIRECT, d1a215d9eb5aee9e #GlewedTV - video - SS
             → domain in sellers.json: corporate.televisaunivision.com  name in sellers.json: TelevisaUnivision
line 167    infolinks.com, 3417182, DIRECT, #TVIQ - Video, #InfoLinks - Video - SS
             → domain in sellers.json: tviq.io  name in sellers.json: Scott Ryan
line 211    videobyte.com, nv9t0hG, DIRECT, ed26dcbc74bbdfd0 #Kargo - video - SS
             → domain in sellers.json: televisaunivision.com  name in sellers.json: Univision
line 284    nglcollective.com, 558, DIRECT, #NGL Collective - video - SS
             → domain in sellers.json: vix.com  name in sellers.json: VIX, Inc
line 496    nsightvideo.com,179872748,DIRECT,fd25240165056a01 # Taboola - Display
             → domain in sellers.json: taboola.com  name in sellers.json: taboola
line 497    stnvideo.com, STN_0005834, DIRECT, # Taboola - CTV
             → domain in sellers.json: taboola.com  name in sellers.json: Taboola
line 504    teads.tv, 13791, DIRECT, 15a9c44f6d26cbe1 #Teads - video - SS
             → domain in sellers.json: univision.net  name in sellers.json: Univision
line 510    tvp.tv, AK06, DIRECT, 1125b6434104a723 #The ViewPoint - video - SS
             → domain in sellers.json: corporate.televisaunivision.com  name in sellers.json: TelevisaUnivision, Inc
line 524    tmhtechco.com, 1010, DIRECT, 21be5efa891dcce8 #TMH - video - SS
             → domain in sellers.json: corporate.televisaunivision.com  name in sellers.json: TelevisaUnivision Digital
line 547    triplelift.com, 12881, DIRECT, 6c33edb13117fd86 #TransmitLive - Video
             → domain in sellers.json: flosports.com  name in sellers.json: FloSports
line 564    infolinks.com, 3417182, DIRECT, #TVIQ - Video
             → domain in sellers.json: tviq.io  name in sellers.json: Scott Ryan
line 565    leanback.digital, 567881, DIRECT, b1d30350acaf0176 #TVIQ - Video
             → domain in sellers.json: tviq.io  name in sellers.json: TVIQ
line 566    dauup.com, 34152, DIRECT, #TVIQ - Video
             → domain in sellers.json: tviq.io  name in sellers.json: TVIQ
line 592    vizio.com, 346031, DIRECT, #Vizio - Video
             → domain in sellers.json: vix.com  name in sellers.json: Univision
line 594    tremorhub.com,oyz9g-yhtes,DIRECT,1a4e959a1b50034a #Vizio - Video
             → domain in sellers.json: fremantle.com  name in sellers.json: Fremantle
line 634    lkqd.net, 1100057995, DIRECT, 59c49fa9598a0117 #365 Fitness Hub - Video
             → domain in sellers.json: 365fitnesshub.tv  name in sellers.json: 365 Fitness Hub
line 635    conversantmedia.com, 100731, DIRECT, 03113cd04947736d #365 Fitness Hub - Video
             → domain in sellers.json: 365fitnesshub.tv  name in sellers.json: 365 Fitness Hub, LLC
info

Duplicate lines

20 −1 pts

Harmless but a sign of copy-paste maintenance.

How to fixRemove duplicates; keep one copy of each line.
Evidence (20) 
ad_system: smartadserver.com  seller_id: 5718  relationship: DIRECT
ad_system: sharethrough.com  seller_id: 5718  relationship: DIRECT
ad_system: oxiem.com  seller_id: 3215c21dbf  relationship: DIRECT
ad_system: infolinks.com  seller_id: 3417182  relationship: DIRECT
ad_system: rubiconproject.com  seller_id: 12266  relationship: RESELLER
ad_system: rubiconproject.com  seller_id: 11726  relationship: RESELLER
ad_system: blis.com  seller_id: 33  relationship: RESELLER
ad_system: freewheel.tv  seller_id: 1456146  relationship: RESELLER
ad_system: freewheel.tv  seller_id: 1457282  relationship: RESELLER
ad_system: indexexchange.com  seller_id: 197202  relationship: RESELLER
ad_system: telaria.com  seller_id: 2auap-45web  relationship: RESELLER
ad_system: undertone.com  seller_id: 3734  relationship: DIRECT
ad_system: lijit.com  seller_id: 411121  relationship: RESELLER
ad_system: admanmedia.com  seller_id: 2050  relationship: RESELLER
ad_system: smartadserver.com  seller_id: 4310  relationship: RESELLER
ad_system: sonobi.com  seller_id: f70fbb4d0a  relationship: RESELLER
ad_system: streamvisionmedia.com  seller_id: 47524  relationship: RESELLER
ad_system: smartadserver.com  seller_id: 5315  relationship: RESELLER
ad_system: triplelift.com  seller_id: 3405  relationship: DIRECT
ad_system: yahoo.com  seller_id: 59186  relationship: DIRECT
info

Ad systems without a public sellers.json

168

The ad system doesn't publish a readable sellers.json, so nobody can verify these lines. That's the ad system's gap, not the app's, so no points are deducted.

How to fixAsk the partner to publish sellers.json; until then buyers can't verify that path.
Evidence (25 of 168) 
line 11     freewheel.tv, 543605, DIRECT, #Addicta.tv - Video
             → sellers_json: HTTP 403 to automated requests
line 12     freewheel.tv, sg1301166, DIRECT, #Addicta.tv - Video
             → sellers_json: HTTP 403 to automated requests
line 13     freewheel.tv, 543605-d-523319, DIRECT, #Addicta.tv - Video
             → sellers_json: HTTP 403 to automated requests
line 14     freewheel.tv, 543605-d-524565, DIRECT, #Addicta.tv - Video
             → sellers_json: HTTP 403 to automated requests
line 15     telaria.com,hko1h-2n9p3,DIRECT,1a4e959a1b50034a, #Addicta.tv - Video
             → sellers_json: HTTP 403 to automated requests
line 19     openx.com, 584612716, DIRECT, 6a698e2ec38604c6, #Addicta.tv - Video
             → sellers_json: HTTP 403 to automated requests
line 25     yahoo.com,56365,DIRECT,e1a5b5b6e3255540 #Amazon - video - Amazon CTV
             → sellers_json: HTTP 429 to automated requests
line 30     xad.com, 2469, RESELLER, 81cbf0a75a5e0e9a #Beachfront - video
             → sellers_json: HTTP 403 to automated requests
line 33     1accord.io, 202269, DIRECT, #Bomesi - Video-Display-native
             → sellers_json: HTTP 404
line 34     yahoo.com, 60176, DIRECT, e1a5b5b6e3255540 #Bomesi - Video-Display-native
             → sellers_json: HTTP 429 to automated requests
line 37     smartadserver.com, 5322, DIRECT, 060d053dcf45cbf3 #Bomesi - Video-Display-native
             → sellers_json: HTTP 404
line 39     ogury.com, 5c2e6d28-2d1b-4bbb-b518-5a7d1d610af9, DIRECT, #Bomesi-Video-Display-native
             → sellers_json: HTTP 403 to automated requests
line 52     freewheel.tv, sg1246124, RESELLER, #Column6 - video -SS
             → sellers_json: HTTP 403 to automated requests
line 53     freewheel.tv, 533597-r-523319, RESELLER, #Column6 - video -SS
             → sellers_json: HTTP 403 to automated requests
line 54     loopme.com,12890,RESELLER,6c8d5f95897a5a3b #Column6 - video -SS
             → sellers_json: HTTP 403 to automated requests
line 58     smartadserver.com, 5718, DIRECT, 060d053dcf45cbf3 #Equativ - Video
             → sellers_json: HTTP 404
line 63     openx.com, 537149888, RESELLER, 6a698e2ec38604c6 #Equativ - Video
             → sellers_json: HTTP 403 to automated requests
line 64     appnexus.com, 3703, RESELLER, f5ab79cb980f11d1 #Equativ - Video
             → sellers_json: HTTP 403 to automated requests
line 65     loopme.com, 5679, RESELLER, 6c8d5f95897a5a3b #Equativ - Video
             → sellers_json: HTTP 403 to automated requests
line 66     smaato.com, 1100044045, RESELLER, 07bcf65f187117b4 #Equativ - Video
             → sellers_json: HTTP 403 to automated requests
line 72     xad.com, 958, RESELLER, 81cbf0a75a5e0e9a #Equativ - Video
             → sellers_json: HTTP 403 to automated requests
line 73     pubnative.net, 1006576, RESELLER, d641df8625486a7b #Equativ - Video
             → sellers_json: HTTP 403 to automated requests
line 74     verve.com, 15503, RESELLER, 0c8f5958fc2d6270 #Equativ - Video
             → sellers_json: HTTP 403 to automated requests
line 77     freewheel.tv, 112214, DIRECT, #Freewheel MRM - video (ViX/UNow) MRM
             → sellers_json: HTTP 403 to automated requests
line 78     freewheel.tv, 112214-523319, Direct #Freewheel MRM - video MRM (MPE)
             → sellers_json: HTTP 403 to automated requests
info

DIRECT accounts marked confidential

1

Buyers can't see who owns these accounts.

How to fixAsk the ad system to publish your seller entry with name and domain.
Evidence (1) 
line 44     ssp.cadent.com, 1982, DIRECT, 1e1d41537f7cad7f #Cadent - Video

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