App Supply Index Monitor my app
Android · CBS Interactive, Inc.

CBS News - Live Breaking News

Developer URL
http://www.cbsnews.com/
app-ads.txt
https://www.paramount.com/app-ads.txt · 200
Checked
Oct 7, 2026
A
93/100

694 lines · 501 verified against sellers.json

Findings

Each finding lists the exact lines involved. Findings are automated observations of public files as of Oct 7, 2026. They describe file contents, not the intent or conduct of any company.

warning

DIRECT lines inconsistent with public data

22 −3 pts

The ads.txt specification defines DIRECT as an account the publisher directly controls. For these lines, either the ad system's own sellers.json lists the account as INTERMEDIARY, or the same account is marked DIRECT in the files of 3 or more unrelated companies. Either way, the public data does not support the DIRECT label. Buyers that use DIRECT labels in supply-path decisions may treat these lines differently.

How to fixUse DIRECT only for accounts your company controls. Confirm with each partner whether the account is yours; if it isn't, the specification calls for RESELLER.
Evidence (22) 
line 41     freewheel.tv, 520311, DIRECT #INSTREAM #US
             → observed: the same account is marked DIRECT by 9 different companies
line 42     freewheel.tv, 520311-523319, DIRECT #INSTREAM #US
             → observed: the same account is marked DIRECT by 4 different companies
line 98     openx.com, 539923853, DIRECT, 6a698e2ec38604c6 #INSTREAM #US
             → observed: the same account is marked DIRECT by 4 different companies
line 99     openx.com, 557895392, DIRECT, 6a698e2ec38604c6 #INSTREAM #US
             → observed: the same account is marked DIRECT by 4 different companies
line 153    yahoo.com, 59198, DIRECT, e1a5b5b6e3255540 #INSTREAM #US
             → observed: the same account is marked DIRECT by 3 different companies
line 224    media.net, 8CU4K8O31, DIRECT #DISPLAY #US
             → observed: sellers.json lists the account as INTERMEDIARY  name in sellers.json: Paramount (via OB)  domain in sellers.json: google.com
line 259    pubmatic.com, 157181, DIRECT, 5d62403b186f2ace #DISPLAY #US
             → observed: sellers.json lists the account as INTERMEDIARY  name in sellers.json: Paramount (via EB)  domain in sellers.json: google.com
line 281    rubiconproject.com, 17568, DIRECT, 0bfd66d529a55807 #DISPLAY #US
             → observed: sellers.json lists the account as INTERMEDIARY  name in sellers.json: Google  domain in sellers.json: google.com
line 414    yieldmo.com, 2209431261108930012, DIRECT #DISPLAY #US
             → observed: sellers.json lists the account as INTERMEDIARY  name in sellers.json: Paramount (via Google EB)  domain in sellers.json: google.com
line 547    appnexus.com, 14172, DIRECT, f5ab79cb980f11d1 #INSTREAM #ANZ
             → observed: the same account is marked DIRECT by 4 different companies
line 548    indexexchange.com, 207405, DIRECT, 50b1c356f2c5c8fc #INSTREAM #ANZ
             → observed: the same account is marked DIRECT by 3 different companies
line 550    pubmatic.com, 161783, DIRECT, 5d62403b186f2ace #INSTREAM #ANZ
             → observed: the same account is marked DIRECT by 4 different companies  name in sellers.json: SAMSUNG ELECTRONICS CO., LTD.  domain in sellers.json: samsung.com
line 553    telaria.com, rl967-yicbk, DIRECT, 1a4e959a1b50034a #INSTREAM #ANZ
             → observed: the same account is marked DIRECT by 4 different companies  name in sellers.json: Samsung TV+ AUNZ  domain in sellers.json: samsung.com
line 557    tremorhub.com, rl967-yicbk, DIRECT, 1a4e959a1b50034a #INSTREAM #ANZ
             → observed: the same account is marked DIRECT by 4 different companies  name in sellers.json: Samsung TV+ AUNZ  domain in sellers.json: samsung.com
line 560    video.unrulymedia.com, 859943143, DIRECT #INSTREAM #ANZ
             → observed: the same account is marked DIRECT by 4 different companies  name in sellers.json: Samsung Electronics Australia  domain in sellers.json: samsung.com.au
line 658    google.com, pub-8674340505315230, DIRECT, f08c47fec0942fa0 #INSTREAM #EMEA
             → observed: the same account is marked DIRECT by 5 different companies  name in sellers.json: AdConion ES  domain in sellers.json: smartclipspain.com
line 693    pubmatic.com, 159884, DIRECT, 5d62403b186f2ace #INSTREAM #EMEA
             → observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 3 different companies  name in sellers.json: Goldbach neXT AG (via EB)  domain in sellers.json: google.com
line 708    rubiconproject.com, 19248, DIRECT, 0bfd66d529a55807 #INSTREAM #EMEA
             → observed: sellers.json lists the account as INTERMEDIARY  name in sellers.json: Google  domain in sellers.json: google.com
line 710    rubiconproject.com, 22426, DIRECT, 0bfd66d529a55807 #INSTREAM #EMEA
             → observed: the same account is marked DIRECT by 3 different companies
line 825    appnexus.com, 3955, DIRECT, f5ab79cb980f11d1 #INSTREAM #LATAM
             → observed: the same account is marked DIRECT by 4 different companies
line 831    google.com, pub-5515099021728263, DIRECT, f08c47fec0942fa0 #INSTREAM #LATAM
             → observed: the same account is marked DIRECT by 4 different companies  name in sellers.json: TargetCast B.V.  domain in sellers.json: tvazteca.com
line 841    smartadserver.com, 3412, DIRECT, 060d053dcf45cbf3 #INSTREAM #LATAM
             → observed: the same account is marked DIRECT by 3 different companies  name in sellers.json: Azteca Mexico  domain in sellers.json: tvazteca.com
warning

Seller IDs not listed in the ad system's sellers.json

14 −2 pts

The ad system's current sellers.json doesn't list these accounts, so buyers that validate the chain can't match them. Common causes are closed accounts or former partners.

How to fixAsk each partner whether the account is still active and request their current lines; remove lines for closed accounts.
Evidence (14) 
line 77     telaria.com, dtq2a-d4bn1, DIRECT, 1a4e959a1b50034a #INSTREAM #US
             → sellers_json: https://www.telaria.com/sellers.json
line 84     tremorhub.com, dtq2a-d4bn1, DIRECT, 1a4e959a1b50034a #INSTREAM #US
             → sellers_json: https://tremorhub.com/sellers.json
line 196    google.com, pub-4576182554845894, DIRECT, f08c47fec0942fa0 #DISPLAY #US
             → sellers_json: https://realtimebidding.google.com/sellers.json
line 197    gumgum.com, 10967, DIRECT, ffdef49475d318a9 #DISPLAY #US
             → sellers_json: https://gumgum.com/sellers.json
line 316    sonobi.com, cda79349d3, DIRECT, d1a215d9eb5aee9e #DISPLAY #US
             → sellers_json: https://sonobi.com/sellers.json
line 349    telaria.com, dtq2a-09kz2, DIRECT, 1a4e959a1b50034a #DISPLAY #US
             → sellers_json: https://www.telaria.com/sellers.json
line 355    themediagrid.com, WHDP85, DIRECT, 35d5010d7789b49d #DISPLAY #US
             → sellers_json: https://themediagrid.com/sellers.json
line 356    tremorhub.com, dtq2a-09kz2, DIRECT, 1a4e959a1b50034a #DISPLAY #US
             → sellers_json: https://tremorhub.com/sellers.json
line 612    axonix.com, 59187, RESELLER #INSTREAM #EMEA
             → sellers_json: https://axonix.com/sellers.json
line 678    markappmedia.site, 260315NSVD, RESELLER #INSTREAM #EMEA
             → sellers_json: https://markappmedia.site/sellers.json
line 686    opera.com, pub10676847892224, RESELLER, 55a0c5fd61378de3 #INSTREAM #EMEA
             → sellers_json: https://opera.com/sellers.json
line 710    rubiconproject.com, 22426, DIRECT, 0bfd66d529a55807 #INSTREAM #EMEA
             → sellers_json: https://rubiconproject.com/sellers.json
line 764    telaria.com, pgsiv-aacxk, RESELLER, 1a4e959a1b50034a #INSTREAM #EMEA
             → sellers_json: https://www.telaria.com/sellers.json
line 789    tremorhub.com, pgsiv-aacxk, RESELLER, 1a4e959a1b50034a #INSTREAM #EMEA
             → sellers_json: https://tremorhub.com/sellers.json
info

DIRECT accounts registered to another domain

17 −1 pts

Allowed when the domain belongs to the same company; add OWNERDOMAIN to make that explicit. Otherwise these accounts may belong to someone else.

How to fixIf the account is yours under another domain, declare it with OWNERDOMAIN=<that domain>; otherwise mark it RESELLER.
Evidence (17) 
line 48     google.com, pub-7430585789101299, DIRECT, f08c47fec0942fa0 #INSTREAM #US
             → domain in sellers.json: pluto.tv  name in sellers.json: Pluto Inc
line 139    verve.com, 5157, DIRECT, 0c8f5958fc2d6270 #INSTREAM #US
             → domain in sellers.json: cbssports.com  name in sellers.json: CBS Interactive
line 179    connatix.com, 101426, DIRECT, 2af98acdee0e81ed #DISPLAY #US
             → domain in sellers.json: cbslocal.com  name in sellers.json: CBS Local 
line 189    fabrik.com, 43, DIRECT #DISPLAY #US
             → domain in sellers.json: cbsinteractive.com  name in sellers.json: CBS Interactive
line 512    elementaltv.io, 83768947, DIRECT, c67ec7a88426a864 #INSTREAM #US
             → domain in sellers.json: pluto.tv  name in sellers.json: Pluto TV
line 569    google.com, pub-1599777167715704, DIRECT, f08c47fec0942fa0 #INSTREAM #CANADA
             → domain in sellers.json: corusent.com  name in sellers.json: Corus Sales Inc
line 610    aps.amazon.com, 3135, DIRECT #INSTREAM #EMEA
             → domain in sellers.json: mediaimpact.de  name in sellers.json: Media Impact GmbH & Co. KG
line 655    google.com, pub-5786819153313314, DIRECT, f08c47fec0942fa0 #INSTREAM #EMEA
             → domain in sellers.json: mediaimpact.de  name in sellers.json: Media Impact GmbH & Co. KG
line 656    google.com, pub-6131284460442336, DIRECT, f08c47fec0942fa0 #INSTREAM #EMEA
             → domain in sellers.json: visoon.de  name in sellers.json: Pluto TV Europe GmbH
line 689    pubmatic.com, 156678, DIRECT #INSTREAM #EMEA
             → domain in sellers.json: mediaimpact.de  name in sellers.json: Media Impact GmbH & Co. KG
line 691    pubmatic.com, 157222, DIRECT #INSTREAM #EMEA
             → domain in sellers.json: mediaimpact.de  name in sellers.json: Media Impact GmbH & Co. KG (via EB)
line 706    rubiconproject.com, 10113, DIRECT, 0bfd66d529a55807 #INSTREAM #EMEA
             → domain in sellers.json: mediaimpact.de  name in sellers.json: Media Impact GmbH & Co. KG
line 719    smartadserver.com, 251, DIRECT #INSTREAM #EMEA
             → domain in sellers.json: mediaimpact.de  name in sellers.json: Media Impact GmbH  Co KG
line 731    smartclip.net, 15582, DIRECT #INSTREAM #EMEA
             → domain in sellers.json: skyshowtime.com  name in sellers.json: SkyShowtime
line 739    teads.tv, 21974, DIRECT, 15a9c44f6d26cbe1 #INSTREAM #EMEA
             → domain in sellers.json: www.alchemyx.io  name in sellers.json: Anphonic FZ LLC
line 810    yieldlab.net, 453131, DIRECT #INSTREAM #EMEA
             → domain in sellers.json: mediaimpact.de  name in sellers.json: Media Impact GmbH & Co. KG
line 844    teads.tv, 31032, DIRECT, 15a9c44f6d26cbe1 #INSTREAM #LATAM
             → domain in sellers.json: paramountplus.com  name in sellers.json: Paramount, Latam
info

Duplicate lines

3 −1 pts

Harmless but a sign of copy-paste maintenance.

How to fixRemove duplicates; keep one copy of each line.
Evidence (3) 
ad_system: triplelift.com  seller_id: 1160  relationship: DIRECT
ad_system: telaria.com  seller_id: mb881-lu0as  relationship: RESELLER
ad_system: tremorhub.com  seller_id: mb881-lu0as  relationship: RESELLER
info

Ad systems without a public sellers.json

120

The ad system doesn't publish a readable sellers.json, so nobody can verify these lines. That's the ad system's gap, not the app's, so no points are deducted.

How to fixAsk the partner to publish sellers.json; until then buyers can't verify that path.
Evidence (25 of 120) 
line 29     freewheel.tv, 535029, RESELLER #INSTREAM #US
             → sellers_json: HTTP 403
line 39     freewheel.tv, 384777, RESELLER #INSTREAM #US
             → sellers_json: HTTP 403
line 40     freewheel.tv, 505334, RESELLER #INSTREAM #US
             → sellers_json: HTTP 403
line 41     freewheel.tv, 520311, DIRECT #INSTREAM #US
             → sellers_json: HTTP 403
line 42     freewheel.tv, 520311-523319, DIRECT #INSTREAM #US
             → sellers_json: HTTP 403
line 43     freewheel.tv, 524565, RESELLER #INSTREAM #US
             → sellers_json: HTTP 403
line 44     freewheel.tv, 538726, RESELLER #INSTREAM #US
             → sellers_json: HTTP 403
line 73     freewheel.tv, 539372, RESELLER #INSTREAM #US
             → sellers_json: HTTP 403
line 96     openx.com, 539022633, DIRECT, 6a698e2ec38604c6 #INSTREAM #US
             → sellers_json: HTTP 403
line 97     openx.com, 539169047, DIRECT, 6a698e2ec38604c6 #INSTREAM #US
             → sellers_json: HTTP 403
line 98     openx.com, 539923853, DIRECT, 6a698e2ec38604c6 #INSTREAM #US
             → sellers_json: HTTP 403
line 99     openx.com, 557895392, DIRECT, 6a698e2ec38604c6 #INSTREAM #US
             → sellers_json: HTTP 403
line 100    openx.com, 561732287, DIRECT, 6a698e2ec38604c6 #INSTREAM #US
             → sellers_json: HTTP 403
line 103    freewheel.tv, 537323, RESELLER #INSTREAM #US
             → sellers_json: HTTP 403
line 106    freewheel.tv, 510839, RESELLER #INSTREAM #US
             → sellers_json: HTTP 403
line 107    madhive.com, 0, RESELLER, b16d6d9e0982efe4 #INSTREAM #US
             → sellers_json: HTTP 404
line 117    prismriotads.com, 2739, DIRECT, 21e44d1aeccd12ef #INSTREAM #US
             → sellers_json: HTML or login page instead of JSON
line 124    paramount.com, 1, DIRECT #INSTREAM #US
             → sellers_json: HTTP 404
line 150    appnexus.com, 8519, DIRECT #INSTREAM #US
             → sellers_json: HTTP 403
line 162    appnexus.com, 1019, RESELLER, f5ab79cb980f11d1 #DISPLAY #US
             → sellers_json: HTTP 403
line 163    appnexus.com, 17444, RESELLER, f5ab79cb980f11d1 #DISPLAY #US
             → sellers_json: HTTP 403
line 164    appnexus.com, 2764, RESELLER, f5ab79cb980f11d1 #DISPLAY #US
             → sellers_json: HTTP 403
line 165    appnexus.com, 3364, RESELLER, f5ab79cb980f11d1 #DISPLAY #US
             → sellers_json: HTTP 403
line 166    appnexus.com, 3552, DIRECT, f5ab79cb980f11d1 #DISPLAY #US
             → sellers_json: HTTP 403
line 167    appnexus.com, 6932, DIRECT, f5ab79cb980f11d1 #DISPLAY #US
             → sellers_json: HTTP 403
info

DIRECT accounts marked confidential

1

Buyers can't see who owns these accounts.

How to fixAsk the ad system to publish your seller entry with name and domain.
Evidence (1) 
line 22     ssp.cadent.com, 1583, DIRECT, 1e1d41537f7cad7f #INSTREAM #US

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