DIRECT lines inconsistent with public data
203 −25 ptsThe ads.txt specification defines DIRECT as an account the publisher directly controls. For these lines, either the ad system's own sellers.json lists the account as INTERMEDIARY, or the same account is marked DIRECT in the files of 3 or more unrelated companies. Either way, the public data does not support the DIRECT label. Buyers that use DIRECT labels in supply-path decisions may treat these lines differently.
Evidence (25 of 203)
line 2958 apester.com,1105,DIRECT
→ observed: the same account is marked DIRECT by 70 different companies
line 2970 adyoulike.com,4d5014f8da11fc0a70ebbda5d4537935,DIRECT
→ observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 71 different companies name in sellers.json: Axis Marketplace domain in sellers.json: axis-marketplace.com
line 2988 thebrave.io,9840732,DIRECT,c25b2154543746ac
→ observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 61 different companies name in sellers.json: bidmachine domain in sellers.json: bidmachine.io
line 2991 carbonatix.com,176915265,DIRECT
→ observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 70 different companies name in sellers.json: Bidmachine domain in sellers.json: bidmachine.io
line 3054 bematterfull.com,92391776902,DIRECT
→ observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 70 different companies name in sellers.json: Bidmachine domain in sellers.json: bidmachine.io
line 3067 themediagrid.com,SWH94X,DIRECT,35d5010d7789b49d
→ observed: the same account is marked DIRECT by 62 different companies name in sellers.json: Bidmachine, Inc domain in sellers.json: bidmachine.io
line 3068 iqzone.com,IQ96,DIRECT
→ observed: the same account is marked DIRECT by 59 different companies name in sellers.json: Appodeal domain in sellers.json: appodeal.com
line 3102 pubsfusion.com,100706,DIRECT
→ observed: the same account is marked DIRECT by 24 different companies
line 3108 risecodes.com,67ac81ac2c875500018fbbfc,DIRECT,79929e88b2ba73bc
→ observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 74 different companies name in sellers.json: Bidmachine domain in sellers.json: bidmachine.io
line 3123 opera.com,pub6148735850944,DIRECT,55a0c5fd61378de3
→ observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 62 different companies name in sellers.json: Bidmachine domain in sellers.json: bidmachine.io
line 3206 themediagrid.com,RVQDTI,DIRECT,35d5010d7789b49d
→ observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 76 different companies name in sellers.json: ORANGE CLICK MEDIA & COMMERCE LTD domain in sellers.json: orangeclickmedia.com
line 3207 orangeclickmedia.com,C-1021,DIRECT,cd730d2f56b472c4
→ observed: the same account is marked DIRECT by 68 different companies
line 3210 markappmedia.site,C-1021,DIRECT,1ddf21e4cc2e32a1
→ observed: the same account is marked DIRECT by 68 different companies name in sellers.json: pulishertest domain in sellers.json: test.com
line 3212 lijit.com,411915,DIRECT,fafdf38b16bf6b2b
→ observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 69 different companies name in sellers.json: MARKAPP MEDIA LTD domain in sellers.json: markappmedia.site
line 3228 zmaticoo.com,5135063,DIRECT
→ observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 59 different companies name in sellers.json: bidmachine domain in sellers.json: bidmachine.io
line 3232 intenze.co,200187,DIRECT
→ observed: the same account is marked DIRECT by 68 different companies name in sellers.json: bidmachine domain in sellers.json: bidmachine.io
line 3234 adyoulike.com,d56e3e148de35ef3f2fc06a8fe3a5d1a,DIRECT
→ observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 69 different companies name in sellers.json: Intenze domain in sellers.json: intenze.co
line 3237 snack-media.com,SNM_4352,DIRECT
→ observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 65 different companies name in sellers.json: intenze domain in sellers.json: intenze
line 3268 lijit.com,563477,DIRECT,fafdf38b16bf6b2b
→ observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 59 different companies name in sellers.json: BidMachine domain in sellers.json: bidmachine.io
line 3272 selectmedia.asia,6c45ab2c1e3590faff8c2047,DIRECT,e365c871a27c655d
→ observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 68 different companies name in sellers.json: Blasto domain in sellers.json: blasto.ai
line 3274 pubsfusion.com,100707,DIRECT
→ observed: the same account is marked DIRECT by 24 different companies
line 3297 onetag.com,61d88450bdb25bc,DIRECT
→ observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 74 different companies name in sellers.json: Greeter Holdings LTD Adipolo domain in sellers.json: adipolo.com
line 3306 bidstrade.io,100211,DIRECT
→ observed: the same account is marked DIRECT by 24 different companies
line 3312 spinx.biz,1373698863,DIRECT
→ observed: the same account is marked DIRECT by 66 different companies name in sellers.json: PlaySimple (SpinX.io) domain in sellers.json: playsimple.in
line 3316 eyeconicspot.com,4994,DIRECT
→ observed: sellers.json lists the account as INTERMEDIARY; the same account is marked DIRECT by 51 different companies name in sellers.json: BidMachine Inc domain in sellers.json: bidmachine.io